For the sixth consecutive year, the Embassy of the Repbulic of Serbia participated at the popular Shinagawa summer festival Oi Festa on 28 August 2016. The booth of the Embassy was visited by a large number of people out of which many heard about Serbia for the first time. Our Japanese friends and Serbian citizens living in Japan also visited us.

Natural soaps “Sofi”, fruit jams with natural ingredients without a trace of artificial preservatives “Bakina tajna” and various other Serbian products were available for purchase, as well as home made Serbian dishes and cakes made by Embassy staff. Travel brochures about Serbian tourist spots were also distributed. Students of “Toyo Eiwa” University in Yokohama organized Instagram photo sessions with a frame title “Serbiagram” and distributed booklets made by themselves with Serbian food recipes. Every visitor also got mosquito repellant samples from Japanese company “Kincho” with a leaflet on the history of the company and the connection between “Kincho” and Serbia by the Pyrethrum flower (bela rada in Serbian) which is the starting point of the company’s long history.